Strategic Communications Leader
Digital Marketing Specialist | Content Strategist
Digital Marketing Specialist | Content Strategist
Elvira Felix is a seasoned communications professional with over a decade of experience driving impactful campaigns and crafting innovative strategies across industries. Specializing in strategic communication,
digital marketing, and stakeholder engagement, she partners with organizations to amplify their voice, increase awareness, and deliver measurable outcomes.
digital marketing, and stakeholder engagement, she partners with organizations to amplify their voice, increase awareness, and deliver measurable outcomes.
Elvira’s work spans public-private partnerships, environmental conservation, and advocacy for underrepresented communities. Her approach is defined by a commitment to ethical storytelling and data-driven strategies that inspire meaningful action.
Key Achievements:
Specialized Skills:
Strategic Campaigns:
Designed and led campaigns like the VA Benefits and Services Campaign for Reserve Components or the American Association for the Advancement of Science for the Science Diplomacy Office, utilizing multimedia strategies to engage diverse audiences and boost outreach through social media and print channels.
Designed and led campaigns like the VA Benefits and Services Campaign for Reserve Components or the American Association for the Advancement of Science for the Science Diplomacy Office, utilizing multimedia strategies to engage diverse audiences and boost outreach through social media and print channels.
Content Strategy & Development:
Developed comprehensive website strategies for conservation initiatives for Lancaster Clean Water Partners or Healthy Eating Campaigns for CentroNía, focused on user-centric design, SEO optimization, and community engagement.
Developed comprehensive website strategies for conservation initiatives for Lancaster Clean Water Partners or Healthy Eating Campaigns for CentroNía, focused on user-centric design, SEO optimization, and community engagement.
Public Relations Excellence:
Spearheaded PR initiatives that built media relationships, crafted compelling press releases, and secured coverage for large-scale environmental and community-driven projects.
Spearheaded PR initiatives that built media relationships, crafted compelling press releases, and secured coverage for large-scale environmental and community-driven projects.
Collaborative Leadership:
Facilitated multi-stakeholder partnerships to drive education, broaden engagement, and promote inclusive practices for organizations like United Way and the United States Agency for International Development.
Facilitated multi-stakeholder partnerships to drive education, broaden engagement, and promote inclusive practices for organizations like United Way and the United States Agency for International Development.
Proficient in Salesforce CRM, Adobe Creative Suite, Drupal/WordPress, and data analysis tools like Google Analytics.
Expertise in editorial planning and campaign management, demonstrated through the development of comprehensive calendars and strategic communication plans for diverse audiences
Adept at leveraging analytics to refine content strategies and measure campaign impact.
Passion & Vision: Elvira is passionate about harnessing technology, including AI, for ethical and transformative communication strategies. As a bilingual professional (English and Spanish), she thrives in multicultural environments, fostering collaboration and creating impactful narratives.